|
Services -
Advertising
|
|
Written by Ron Porreca - myGreensburg.com Administrator
|
|
Friday, 31 July 2009 14:15 |
|
Banner Ad - At the top of the Directory = $15 per month or $150 per year (That's like getting 2 months FREE! A $30 Savings!)
These ads rotate with highest priority going to local advertisers.
Featured Site - Text Ad in Left Column = $25 per month or $250 per year (That's like getting 2 months FREE! A $50 Savings!)
These ads are STATIC and are always displayed. These are reserved for local advertisers only.
|
|
Last Updated on Friday, 08 January 2010 15:04 |
|
Services -
Advertising
|
|
Written by Ron Porreca - myGreensburg.com Administrator
|
|
Tuesday, 18 November 2008 12:49 |
|
myGreensburg.com offers numerous affordable advertising options for local businesses. We want businesses of all sizes to be able to afford to advertise with us. Therefore, we do not charge outrageous fees to place your advertisement in front of qualified local users. You see, the users of myGreensburg.com are the same people that live in, shop in, and visit the city of Greensburg, PA. That means that advertising locally will bring more traffic to your website and ultimately more traffic to your physical storefront. More traffic will hopefully mean more sales and eventually more profits!
|
|
Last Updated on Monday, 13 July 2009 08:46 |
|
Read more...
|
|
Services -
Advertising
|
|
Written by Ron Porreca - myGreensburg.com Administrator
|
|
Wednesday, 02 April 2008 12:01 |
|
If your business is not online you have two choices, the first is advertising with a banner that displays your business name address and phone number. This option will not be beneficial in analysis of the number of leads your ad creates, but will help with "word of mouth."
|
|
Last Updated on Monday, 13 July 2009 08:49 |
|
Read more...
|
|
Services -
Advertising
|
|
Written by Ron Porreca - myGreensburg.com Administrator
|
|
Wednesday, 02 April 2008 11:53 |
|
Online advertising should help complement your current traditional media advertising scheme. However, online advertising has some benefits that some do not inherently recognize. Many people consider online advertising to be on-demand advertising. What is meant by this? Online advertising is considered on-demand because there is an immediate response to the advertisement. The advertisement is displayed, a user clicks on the ad, and the result is a visit to your company webpage which hopefully results in a sale for your business. This transaction is easily recorded and reported in server statistics. This is accomplished on the advertiser's server as well as on the web server used by your company.
Traditionally, print media advertising has mainly been used to promote brand recognition. After all, there really is no way of tracking the success of a print advertising campaign unless the words "mention our ad" or "say you read it here" are used to convey this information. Alternatively, an expensive toll-free phone line could be used to track calls coming from different print media. The same holds true in television advertisement. This can be a very costly method of tracking success.
Brand recognition is the major advantage of traditional advertising. However, it has been shown that online advertising not only is very track able, but it also promotes brand recognition. During a recent study, the Dynamic Logic for the European Interactive Advertising Association analyzed 200 online ad campaigns quantifying the impact of branding. On average online advertising boosts brand awareness (+5.4%), ad recall (+45.3%), message association (+21.6%), brand favorability (+5.6%) and purchase intent (+4.9%). The study shows similar results for both U.S. and European online branding. This shows the major advantage to advertising. Not only can you easily (and inexpensively for that matter) track the success of your online advertising campaign, but online advertising is very successful in increasing brand recognition and awareness. For small to mid-sized businesses, this is a double whammy for their advertising dollar! |
|
Last Updated on Friday, 18 July 2008 13:02 |
|
|
|
|
